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Study Buying & Merchandising

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Kickstart your career in fashion with a specialist diploma, accelerated two-year undergraduate degree or online course in fashion buying and merchandising at the Fashion Retail Academy.

Buying and merchandising roles are some of the most popular and in-demand jobs in the industry; exciting, faced-paced and rewarding, they are at the centre of fashion brand. At the home of fashion's next generation, our fashion buying and merchandising courses are developed in collaboration with our brand partners to ensure you develop the skills and knowledge you need to succeed in industry.

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Our buying and merchandising courses are one of the quickest ways to get into the fashion industry. All courses at the FRA have unparalleled industry enrichment included, ranging from masterclasses to mentoring and work placements, so you'll have the opportunity to build industry contacts ahead of employment and put what you've learned into practice.

What is the difference between a fashion buyer and a fashion merchandiser?

Fashion buyers are responsible for selecting the products a brand will sell. They analyse trends, understand customer behaviour, and predict what will be popular in upcoming seasons.

Fashion merchandisers focus on the commercial side. They manage budgets, plan stock levels, and use sales data to maximise profitability. Merchandisers guide buyers on how much stock to purchase and ensure products perform well financially.

What will I study on a buying and merchandising course at the FRA?

On a Buying and Merchandising course at the Fashion Retail Academy (FRA), you’ll gain the practical skills and industry knowledge needed to succeed in fashion retail. Course content varies by level, but all programmes are designed to prepare you for a career in fashion buying or merchandising.

Key topics you will study:

  • Planning and trading a fashion season - learn how to forecast trends, manage budgets, and maximise profitability
  • Range planning and product development - build and present commercially successful fashion collections
  • Product selection and customer demand - understand how to choose the right products for your target market
  • Sales analysis and data-driven decision making - use real retail data to track performance and improve results
  • The end-to-end product journey - explore the full lifecycle from concept and sourcing to retail and sell-through

What career could a course at the FRA lead to?

After completing a buying or merchandising course, you’ll be qualified for a range of entry-level roles in the fashion and retail industry, including:

  • Buying Admin Assistant (BAA) - support buyers with product selection, supplier communication, and range planning
  • Merchandising Admin Assistant (MAA) - assist with stock management, sales analysis, and trading decisions
  • E-commerce Assistant – support online trading, product uploads, and digital merchandising
  • Trading Assistant – help monitor sales performance and optimise product trading
  • Supply Chain Assistant – coordinate product movement from suppliers to stores or warehouses

Read our resources for more information about careers in fashion buying and fashion merchandising.

Do I need a fashion background to study fashion buying and merchandising?

You don’t need a fashion background to study fashion buying and merchandising. These courses are designed for beginners as well as students with some prior experience. What matters most is your:

  • Interest in the fashion industry and retail trends
  • Creativity and commercial awareness
  • Enthusiasm for fashion buying, merchandising, and business
  • Willingness to learn and develop new skills

Will I gain practical experience during a fashion buying and merchandising course?

Fashion buying and merchandising courses are highly practical and career-focused, giving you real-world experience to prepare you for the industry. During your course, you will:

  • Work on live industry projects based on real retail scenarios
  • Build a professional portfolio to showcase your skills to employers
  • Experience industry enrichment opportunities such as mentorship or projects
  • Develop hands-on experience in trend forecasting, range planning, and trading analysis

What are my progression options at the FRA?

We have a range of courses in buying and merchandising for all ages and levels.

Our courses allow you to build your skills step by step and progress into a career in fashion buying, merchandising, or related roles upon graduation. The industry enrichment opportunities embedded throughout all of our courses will give you the connections and network you need to for industry.

Why Choose The FRA?

There are many reasons to choose to study a fashion marketing course at the FRA! 

  • We work with over 250 brand partners to provide industry enrichment, such as mentorship, internships and projects
  • 94% of our FE students are in work or further study within 6 months of finishing their course
  • Our courses are designed in collaboration with our brand partners to ensure you learn the skills that the industry is looking for
  • Our undergraduate degrees are 2-year accelerated courses, meaning that you save time and money compared to a traditional degree
  • Study 2 days per week at our central London campus
Want to know more?

Download our 2026-27 course guide

Download Course Guide

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