Kickstart your career in fashion with an accelerated two-year undergraduate degree or specialist Level 4 diploma at the Fashion Retail Academy.
Combine your creative mindset with analytical skills by studying fashion business, marketing and communications. At the home of fashion's next generation, all our courses are developed alongside our industry partners, so we’ll teach you the in-demand skills brands are looking for and supercharge your career into fashion retail.
OUR COURSES
All of our courses have unparalleled industry enrichment included, ranging from masterclasses to mentoring and work placements, so you'll have the opportunity to build industry contacts ahead of employment.
Level 4 Digital Marketing for Fashion
By studying Level 4 Digital Marketing, you’ll develop an in-depth understanding of how marketing strategies are created and implemented by fashion brands. You'll learn about the different areas of digital marketing, and how to effectively target customers.
BA (Hons) Fashion Business
BA (Hons) Fashion Business will teach you the different ways of doing business within the fashion industry. You’ll learn about the financial, commercial and ethical factors that impact brands, combined with all skills you need to start and manage a successful business.
BA (Hons) Marketing & Communications for Fashion
On this course, you'll learn all the skills you need to design and execute effective marketing campaigns. We’ll teach you to combine your creative and analytical expertise to identify new opportunities for brands to communicate with their audiences.
MA International Fashion Marketing & Communications
Studying our new postgraduate MA in International Fashion Marketing & Communications, you'll gain a deep understanding of historic and contemporary global marketing theories and practices and learn what makes luxury brands successful in a competitive environment. Develop skills in brand and agency management, global marketing strategy and creative development.
What will I study on a marketing course at the FRA?
Depending on the level of study, you will study a variety of areas and functions that will prepare you for a career in fashion marketing and communications.
You’ll learn about topics including:
- Social media management
- Advertising and promotion
- Search engine marketing & SEO
- Email marketing
- Ethics and legalities of digital marketing
- Marketing metrics & analysis
- Consumer behaviour
- Design and content creation
What will I study on a business course at the FRA?
Our fashion business courses range from Level 3 Fashion Business to BA (Hons) Fashion Business. You’ll learn about topics including:
- Principles of fashion business
- Customer behaviour
- Leadership and management
- Product strategy
- History and context of fashion retail
- Operational and financial skills
What kind of career could a marketing or business course at the FRA lead to?
When you graduate from one of our marketing courses, you'll be ready to start a career as a:
- Social media assistant
- Digital marketing assistant
- Events assistant
- Brand strategist
- Fashion retail manager
- Communications assistant
- Start your own business
Do I need a fashion background to study at the FRA?
No, you don’t need a fashion background to apply to our courses. What matters most is your interest in fashion, creativity, and business, along with a willingness to learn and develop new skills.
Will I gain practical experience during the course?
Yes, our fashion diplomas and degrees are designed to be career-focused and hands-on. You’ll work on live projects, build a professional portfolio, and will have industry enrichment opportunities (such as work placements or mentoring) throughout your course.
I chose to study Fashion Retail (with Marketing) as I was unsure of which area of industry I wanted to work in. I enjoyed it so much that I'm continuing my studies at the Fashion Retail Academy with a degree. If you're unsure of what career path to take, I thoroughly recommend this course!
Francesca
Level 4 Fashion Retail (with Marketing)
My course helped me decide the career path I wanted to take. They send out regular emails with new job and internship opportunities, and I landed a great internship which boosted my CV. I am now talking to a digital marketing company about a potential job offer! It has been an incredible experience and I couldn’t recommend the Fashion Retail Academy enough.
Rebecca
Level 4 Digital Marketing
My first year at the Fashion Retail Academy has opened my eyes to the fashion industry and I’ve learnt so much already. I’ve met amazing new friends and tutors, and it’s all in central London - the heart of fashion.
Grace
BA (Hons) Fashion Business
I have learnt so much since starting at the Fashion Retail Academy. My skills, knowledge and confidence in all areas of fashion have advanced, and I have gained lifelong friendships along the way. The experiences and opportunities made available to me through connections to the industry have been so valuable to my career progression!
Silva
BA (Hons) Marketing & Communication for Fashion
