FRA Students compete at the World Retail Congress

World Retail Congress Competition



The Word Retail Congress is the world’s largest and most prestigious annual forum for retail CEOs and leaders to share, debate and network with both domestic and global peers.

The Congress has become the annual platform for the retail industry to come together at the highest level to discuss and point the way forward on the hottest global critical issues.

The Retail Futures Challenge retail student competition has become an established part of the World Retail Congress. Now in its 5th year, the Retail Futures Challenge seeks to promote the future talent in the retail industry across the world.

Students from across the globe compete to win the competition and the FRA is delighted to represent the UK alongside retail students from New York, Hong Kong, Tokyo and Milan. This year the World Retail Congress was held in Paris, one of the world’s most iconic shopping destinations. The teams arrived in Paris before the World Retail Congress began, to be briefed on a task that they then had two days to tackle, compile their findings and then presented to delegates and a panel of retail judges. Each team worked around the city of Paris itself and had the help of senior retailers as mentors.

Our team from the Fashion Retail Academy comprising of Danielle Caveney, Claire Lacey, Nicola Wheeler and Charlotte Newman, took their plan to export 'Mrs Kibble's Olde Sweet Shoppe', a family-run store just off London's Oxford Street with them to Paris. They took on rival teams from New York, Hong Kong, Tokyo and Milan in the challenge as well as presenting their blueprint to over 1,000 retail executives who gathered in the French capital for the annual World Retail Congress. A very well done to the team for taking part in this unique opportunity!

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